Making swift, courageous decisions and leading by example… that’s the essence of leadership. In theory, the ideal leader must have infinite flexibility to adapt their leadership style according to the situation and Associate needs.
Far too often I hear clients (and prospects) tell us: “If I didn’t have to spend so much time explaining what we do, we could spend more time finding solutions and increase our sales”
Brands are putting a greater emphasis on building emotional relationships with consumers. “It’s powerful and it works,” says branding consultant Jim Stengel, former CMO of P&G and author of Grow: How Ideals Power Growth and Profit at the World’s Greatest Companies.
You’ve started a business, and it’s beginning to gain some traction. It’s a great idea — early reaction from friends, family and peers has been entirely positive. Your sales forecast looks promising — and now you want to take your product or service to the next level.
